Business Unit Manager (Pharma Sales & Marketing)

About the role

AbbVie is looking for a Business Unit Manager in Madrid to report to the Business Unit Director. The role coordinates, facilitates and leads the strategic development, tactical implementation and financial planning of all sales and marketing topics of the brand strategy, manages customer and commercial activities, and leads and coaches the marketing and sales force teams. It covers generating new business and launches as well as maintaining existing business.

Key responsibilities

• Evaluate competition and opportunities and threats, promote market awareness and competitive intelligence, and build close contact with key customers.
• Review and consolidate plans into an overall brand business plan for the country, then a tactical plan, and give clear business direction to BU sales managers.
• Define the data needed for the financial plan, decide the final sales plan with the team, and ensure it is detailed and consistent.
• Manage the BU P&L regularly, monitor margin goals, review financial performance, model "what if" scenarios and investigate unusual results.
• Assess the local organisation's ability to deliver the plan, operate within country OEC guidelines and ensure regulatory compliance.
• Reinforce AbbVie culture, set recruitment standards, define responsibilities and performance standards, provide training, coaching and feedback, and motivate staff with rewards.
• Maintain close contact with the affiliate, EHQ and other country business units.

Required profile

• University degree in science, applied science or business.
• Significant marketing, brand management and omni-channel experience, plus in-field experience in sales, medical or market access.
• Proven track record leading marketing and cross-functional teams through change.
• Experience working on more than one indication, with knowledge of external stakeholders and market access issues.
• Willingness and ability to relocate internationally for future assignments.

Required skills

• Strong financial acumen, especially managing a P&L and budget submissions.
• Ability to turn strategy into actionable marketing actions.
• Understanding of future trends in pharma.