Marketing & Brand Manager

About the role

Analogin' is looking for a full‑time Marketing & Brand Manager to lead the brand and content strategy of its photobooth and specialty coffee space in Barcelona. You will shape the visual identity, drive user‑generated content, and create standout campaigns on Instagram and TikTok while forging collaborations with cultural influencers.

Key responsibilities

• Develop and execute a comprehensive brand and content strategy aligned with Analogin'’s vision.
• Manage the UGC ecosystem, curating and amplifying creator contributions.
• Design and maintain a cohesive visual brand identity across all touchpoints.
• Produce differentiated content for Instagram and TikTok that resonates with lifestyle and hospitality audiences.
• Identify, negotiate, and close collaborations with celebrities, cultural figures, and influencers.
• Coordinate with paid‑media initiatives when needed.

Required profile

• 3–4 years of experience in marketing, brand, or content roles, preferably in lifestyle, hospitality, or cultural sectors.
• Deep understanding of TikTok and Instagram, including why content succeeds on each platform.
• Strong graphic‑design sensibility and ability to think strategically about brand, not just individual pieces of content.
• Proven experience managing UGC creators or influencer relationships.
• Fluent English and willingness to work on‑site in Barcelona.

Required skills

• TikTok
• Instagram
• Graphic design

What we offer

• Full‑time, on‑site position in Barcelona.