Senior Media Manager – Offline (Spanish Speaker) – Relocation to Munich

About the role

AUTO1 Group, Europe's leading digital automotive platform, is looking for a Senior Media Manager – Offline who speaks Spanish and is willing to relocate to Munich. This is a hands-on role: you own your markets end to end, run campaigns yourself and stay close to performance every day. You report directly to the Team Lead Media.

Key responsibilities

• Plan, book, steer and evaluate offline campaigns across TV, radio, OOH, cinema, print and sponsorships, staying close to delivery and performance
• Deliver against volume and CPL targets, understand what drives performance and act quickly when results move off plan
• Define channel mix, benchmark and negotiate, and build data-backed investment cases for where to invest more or pull back
• Analyse performance beyond reporting, establishing cause and effect from changes in pressure, schedules, placements or market conditions
• Challenge agencies and media partners, lead commercial discussions, verify delivery and push for better conditions, make-goods and new opportunities
• Improve analytical frameworks and playbooks, automate repetitive work with AI and share expertise with the wider team

Required profile

• 5+ years of hands-on experience across TV, radio, OOH and other offline channels
• Deep local media-market expertise in either Germany or Spain, including key players, buying mechanics, pricing structures and market dynamics
• Performance mindset: connects media investment to volume, CPL and measurable business impact
• Analytical, commercially sharp and an operator who takes ownership and solves problems themselves
• High ambition, high standards, low ego: challenges plans and colleagues when the data says so

What we offer

• Fixed-term contract of 2 years
• Dedicated education budget for courses, conferences and professional development
• Flexible working hours, 30 days of vacation and a modern office near Munich's Englischer Garten
• Employee discounts across brands including Flaconi, Bosch, Apple and Sky, plus special offers on used cars

Applicants apply by uploading their CV in English, with their earliest starting date and salary expectations.