US Marketing Manager

About the role

Joko is looking for a US Marketing Manager to own end‑to‑end marketing execution for the American market. You will act as the voice of US users within the global team and ensure Joko’s brand, campaigns, and content resonate with American consumers.

Key responsibilities

• Write, produce, and ship localized email, push, and in‑app content across the full customer journey (transactional, lifecycle, promotional).
• Collaborate with the global CRM team to ensure US‑bound messages are culturally on point and timed correctly.
• Design and adapt email visuals to match created copy, delivering complete assets.
• Leverage AI tools to scale content production while maintaining brand voice.
• Partner daily with founders, the International Expansion team, and the Europe‑based Marketing team to align strategy and execution.

Required profile

• Strong command of English and deep understanding of US consumer behavior.
• Creative mindset combined with data‑driven decision making.
• Ability to work cross‑functionally with teams across different time zones.

Required skills

• Copywriting for email, push, and in‑app channels.
• Email visual design and basic layout skills.
• Familiarity with AI‑assisted content creation tools.