Senior Manager, National and Key Accounts

About the role

The Senior Manager, National and Key Accounts will lead the development of regional accounts, shaping and executing commercial strategy to meet the objectives of the Business Plan. Reporting to a hierarchical superior, you will build strong customer relationships and drive growth across key channels.

Key responsibilities

• Negotiate commercial agreements to achieve growth and profitability targets.
• Co‑create joint customer plans and value‑creation initiatives.
• Optimize P&L through resource allocation, investment decisions and revenue management.
• Maintain deep insight into customers, shoppers and broader market trends.
• Translate vision into clear strategy and execution for channels and key accounts.
• Define and monitor performance metrics for key accounts.
• Establish an engagement platform to foster win‑win customer relationships.
• Lead virtual teams and coordinate cross‑functional collaboration.
• Identify and propose entry strategies for new sales channels.
• Prepare and support strategic customer visits and presentations.

Required profile

• University degree in a commercial field; a master’s degree is a plus.
• Fluent English (C1 level) – oral and written.
• Minimum 3 years of sales experience, preferably across different markets (AFH, OP, field sales).
• Proven team‑leadership experience.
• Experience opening new markets or channels is valued.
• Strong proficiency with Microsoft Office tools.

Required skills

• Microsoft Office