Ultrasound & PCS Services Marketing Apprentice
gehc · Madrid
Descripcion del puesto
About the role
The Ultrasound & PCS Services Marketing apprentice supports the strategy and commercial activation of the Ultrasound and PCS Services business across the International region, including the launch of new products and service offerings. The apprentice joins the International Service Marketing team and works closely with the Ultrasound & PCS Service Marketing Leaders, helping generate incremental growth in the existing ~$380M business line in EMEA, APAC and LATAM.
Key responsibilities
- Launch new product and service offerings to meet customer needs, in partnership with the marketing manager for direct and indirect channels
- Analyse competitors' service offerings to support differentiated positioning
- Create promotional content and run multichannel campaigns (telesales, online marketing, eCommerce, direct sales)
- Develop sales tools, train and assist commercial teams, and maintain commercial tools so regional teams can activate the service offering
- Define and execute lifecycle campaigns together with the equipment marketing and service delivery teams
Required profile
- Degree or equivalent completed within the last 3 years, and no previous similar contract
- Marketing background (Master's in Marketing, Business Administration or equivalent experience); scientific background such as Medicine, Pharmacy or Bio-engineering is a plus
- Fluent English; other languages are a plus
- Interest in the medical industry
Required skills
- Oral and written communication skills
- Team-oriented, able to work with diverse, global and cross-functional teams
- Strong analytical and process skills
What we offer
- Contract of up to 12 months
- Hybrid working (#LI-Hybrid)
- Total rewards package with salary and benefits
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gehc
Madrid
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