European Business Development and Territory Sales Manager

About the role

JC Ford, a global leader in tortilla and tortilla chip production systems, is looking for an entrepreneurial sales professional to build and expand its European market presence. The role combines new‑business development with technical territory sales, requiring independent pipeline creation and long‑term relationship building.

Key responsibilities

• Develop and execute a European market‑entry strategy, prioritising countries, customer segments and growth opportunities within the first six months.
• Research market trends, competition and customer needs, reporting intelligence to leadership.
• Generate qualified leads through prospecting, networking and industry events, maintaining a strong sales pipeline.
• Manage the full sales cycle from discovery and technical consultation to quotations, negotiations, contracts and customer hand‑off.
• Collaborate with engineering, project management and operations to design customised solutions and technical proposals.
• Represent JC Ford at trade shows, conferences and customer visits across Europe and internationally.

Required profile

• 5+ years of technical sales, business development or territory management experience in industrial machinery, capital equipment or food‑processing sectors.
• Proven success in developing new markets, acquiring customers and handling complex, high‑value sales cycles ($1M–$6M+ opportunities).
• Strong consultative selling, negotiation and relationship‑management skills.
• Ability to work independently across multiple countries while collaborating with cross‑functional teams.
• Excellent written and verbal English; German or Spanish proficiency is a plus.
• Willingness to travel extensively (60%+).

Required skills

• Technical sales of industrial or food‑processing equipment.
• Market research and competitive analysis.
• CRM usage for pipeline and opportunity management.
• Negotiation of complex, capital‑intensive contracts.