Growth Manager, GEO / AEO

About the role

Supabase, the Postgres development platform built by developers for developers, is hiring a Growth Manager for its GEO (Generative Engine Optimization) / AEO (Answer Engine Optimization) channel. You will own the strategy behind how the company is cited and recommended by AI assistants, drive signups and revenue through that channel, and set the strategy while working with content, growth product and engineering.

Key responsibilities

• Own the GEO/AEO strategy: choose which prompts matter, set targets and sequence the roadmap
• Build measurement for a channel with messy attribution and run experiments to learn what drives citations, then turn results into a playbook
• Work with the content team on the human and LLM content roadmap
• Win citations from the sources most used in pre-training: Reddit, YouTube, review sites, listicles, publications and communities
• Make the site readable for agents and ship the changes with web and engineering
• Track where competitors are named and close those gaps
• Keep SEO fundamentals strong, since they still feed AI retrieval
• Train the wider company on writing and structuring content so it gets cited, and share learnings with PMM, product and leadership

Required profile

• 4+ years in SEO, organic growth or content-led acquisition at a developer tool company
• 1+ year of hands-on GEO/AEO work
• A track record of citations won, AI referral traffic grown, share of voice moved and revenue impact measured

Required skills

• Crawling, indexing, structured data and site architecture
• Log analysis
• Comfortable shipping changes with engineers

What we offer

• Fully remote, global hiring with a WeWork membership or co-working allowance
• ESOP equity ownership for every team member
• Tech allowance for equipment such as laptop, monitor and headphones
• Health insurance covered 100% for employees and 80% for dependents
• Annual off-site and flexible, asynchronous work
• Annual education allowance for courses, books and conferences