ABM Regional Manager, EMEA

About the role

Elastic, the Search AI company, is looking for a strategic, creative and highly collaborative Account-Based Marketing manager to design and scale ABM programs across priority accounts in the EMEA region. The role sits at the intersection of marketing, sales and customer success, focusing on technical and business decision-makers, pipeline contribution and enterprise technology buying cycles.

Key responsibilities

• Design and run 1:1 ABM programs per target account and buying group, leading account planning sessions with sales teams
• Personalize messaging around cybersecurity, search, AI/ML and observability, and build integrated plans with content syndication, paid media, executive briefings, virtual roundtables and direct mail
• Manage end-to-end ABM campaigns, including account landing pages, paid media strategy on platforms such as Demandbase and LinkedIn, and budget ownership
• Define ABM metrics (engagement, pipeline influence, velocity, ROI), report regularly to sales leadership and refine programs and playbooks
• Coordinate event logistics with Regional Marketing Managers in EMEA and maintain ABM dashboards and campaign trackers

Required profile

• 5-6 years of B2B marketing experience, with at least 2 years in an ABM or strategic field marketing role
• Proven track record of ABM programs for enterprise or commercial accounts
• Marketing experience for technical or hi-tech products to IT, engineering and security buyers
• Strong partnership with sales leaders and confidence driving multi-channel campaigns and executive engagement

Required skills

• ABM platforms such as Demandbase, 6sense or Userled
• Salesforce and marketing automation tools such as Marketo
• ABM knowledge framework certification is a strong plus

What we offer

• Base salary of EUR 61,600 to 97,500, with no variable component
• Flexible locations and schedules, generous vacation days and parental leave of at least 16 weeks
• Health coverage for you and your family in many locations
• Volunteer time and matching donations for charity