Brand Management Marketing Internship

About the role

Join Procter & Gamble’s Madrid office as a Brand Management Marketing Intern and experience a real‑world P&G business environment. You will work within a multi‑functional brand team that manages iconic brands such as Ariel, Gillette, Oral‑B, Head & Shoulders and Pantene.

Key responsibilities

• Co‑lead the launch of new products or evaluate existing brand strategies.
• Conduct monthly market and brand analysis, gather inputs from cross‑functional teams and recommend corrective actions.
• Design and execute brand campaigns across media, digital, CRM, in‑store and PR channels.
• Prepare and follow up on campaign briefs, including regional localization and local build‑up.
• Support digital marketing activities: visibility, content creation, local partnerships and e‑commerce.
• Assist in the preparation of Market and Initiative Review and coordinate internal events.

Required profile

• Enrolled in a master’s program in Business, Engineering or a related field.
• Strong interest or passion for brand management and marketing.
• Fluent in Spanish (written and spoken) and good command of English.
• Leadership mindset, determination to achieve objectives and customer‑oriented attitude.
• Analytical, critical thinking and creative problem‑solving abilities.

Required skills

What we offer

• Hands‑on experience with leading consumer‑goods brands.
• Mentorship from senior brand managers.
• Monthly stipend of €1,200.
• Opportunity to work in a dynamic, international environment.