Marketing Artist for Short‑Form Video Ads

About the role

We are looking for a Marketing Artist to create high‑impact video ads for Dramapops, our short‑form drama app. You will turn series footage into compelling paid‑social creatives that drive installs and subscriptions.

Key responsibilities

• Produce video ads and marketing creatives for Meta, TikTok and YouTube that generate installs and subscriptions at scale.
• Cut raw drama footage into high‑performing hooks, trailers, episodic cuts and paywall‑bridge assets.
• Leverage AI video tools to generate, direct and refine footage, and share new techniques with the team.
• Work closely with the growth team, using performance and attribution data to iterate quickly, kill under‑performing assets and discover new creative angles.
• Own the metrics your work influences – hook/thumb‑stop rate, CTR, CPI and ROAS – and continuously propose sharper ideas.
• Adapt and repurpose assets across formats, platforms, aspect ratios and market localizations.
• Stay ahead of short‑form trends on TikTok and Reels and translate them into weekly‑ready creative.
• Take creative concepts from brief to final delivery independently.

Required profile

• 2+ years of experience producing video creative, preferably performance/UA creative for mobile apps or short‑form content.
• Strong portfolio or reel showcasing paid‑social or user‑acquisition video work.

Required skills

• Proficiency with AI video generation tools.
• Experience creating ads for Meta, TikTok and YouTube platforms.
• Video editing and post‑production skills.
• Ability to analyze performance metrics (CTR, CPI, ROAS) and iterate creative accordingly.