Brand Manager Oncology

About the role

Novartis is looking for a Brand Manager Oncology in Barcelona. The role defines product strategy in agreement with local management and the global marketing department and implements supporting tactical plans and projects. It suits local Brand Managers or specialists within a specific marketing sub-function.

Key responsibilities

• Prepare the content of Integrated Brand Teams and Launch Teams.
• Execute, monitor and analyse tactical plans to grow the brand(s).
• Lead promotional activities in line with internal SOPs and the Code of Conduct.
• Monitor brand budgets, forecasts and expenses, and assess the marketing mix for cost effectiveness.
• Identify market insights and opportunities through customer interactions, and run central and regional marketing activities.
• Collaborate with Marketing and Medical teams: scout centres, KOLs and OLs by disease, identify patient segment needs and disease implications.
• Oversee distribution of regulatory documents, including Risk Management Plan educational materials and Dear Healthcare Professional Letters, ensuring timely, compliant safety communication.
• Report technical complaints, adverse events and special cases within 24 hours of receipt, and distribute marketing samples where applicable.
• Comply with Novartis HSE and ISEC standards, investigate incidents and support employee well-being.

Required profile

• Ability to define product strategy and drive tactical plans.
• Experience in oncology product marketing.

Required skills

• Product marketing and product lifecycle management (PLM)
• Digital marketing
• Stakeholder engagement and cross-functional collaboration
• Asset management and operational excellence

What we offer

• Base salary range of 58,200 to 108,000 EUR per year, depending on skills, competencies and experience.
• Possible performance-based bonus.
• Insurance plans, retirement plans, wellbeing resources and global recognition programmes.
• Flexible and hybrid working where possible, and at least 14 weeks of paid parental leave.
• Possible company vehicle or car allowance under local policy.