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Senior Ecommerce & Performance Marketing Product Owner

Quadient · Madrid

Nuevo
Hybrid Senior 🇬🇧 English
Intershop CDP JavaScript Google Analytics Google Ads LinkedIn Meta Demand-Side Platforms Attribution modeling

Descripcion del puesto

About the role

Quadient is looking for a Product Owner to lead the Ecommerce roadmap and MarTech capabilities for performance marketing. The role works closely with the Ecommerce business team and technology teams to deliver data-driven solutions that improve customer experience and optimize paid media performance. It is a full-time position based in Madrid.

Key responsibilities

  • Define and own the Ecommerce product roadmap, aligned with business objectives and customer needs.
  • Collaborate with the Ecommerce team to prioritize features for the mail and supplies eShop.
  • Drive conversion through conversion optimisation, analytics, personalisation, multi-variant testing and offer/promotions management.
  • Implement CDP capabilities to build a unified customer profile and resolve identities by linking cookies, first-party data and other identifiers into audience segments.
  • Onboard audience segments into paid media platforms for targeting, retargeting, frequency capping and suppression to lower CPA.
  • Integrate the CDP with Demand-Side Platforms (DSP) and apply attribution models to measure ROI on paid media spend.
  • Ensure compliance with privacy regulations and data governance across marketing technologies.
  • Act as the main liaison between marketing, Ecommerce and technology teams, and guide best practices for segmentation, targeting and campaign automation.
  • Monitor and report on key performance metrics.

Required profile

  • Proven experience as a Product Owner or similar role in Ecommerce and MarTech.
  • Strong understanding of Ecommerce, CDP platforms, DSPs and performance marketing technologies.
  • Experience in the finance automation and mailing products sector is not mandatory.
  • Expertise in audience segmentation, identity resolution and data-driven marketing.
  • Excellent stakeholder management and communication skills, able to work in a fast-paced, cross-functional environment.

Required skills

  • Ecommerce platforms such as Intershop.
  • CDP, JavaScript, Google Tag Manager, Google Analytics and Google Ads or other DSPs.
  • Social media tools such as LinkedIn and Meta.
  • Identity graph and identity resolution (stitching cookies, emails and CRM IDs into a universal Quadient ID).
  • Paid media optimisation: retargeting, frequency capping, suppression, attribution modelling and ROI analysis.

What we offer

  • Hybrid work model combining office and remote work.
  • Global online learning opportunities.
  • Employee assistance programme for mental health support.
  • Referral scheme and total rewards covering wellness and work-life balance.

Questions fréquentes

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Publicado hace 21 horas

Expira en 1 mes

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Quadient

Madrid