Senior Ecommerce & Performance Marketing Product Owner

About the role

Quadient is looking for a Product Owner to lead the Ecommerce roadmap and MarTech capabilities for performance marketing. The role works closely with the Ecommerce business team and technology teams to deliver data-driven solutions that improve customer experience and optimize paid media performance. It is a full-time position based in Madrid.

Key responsibilities

• Define and own the Ecommerce product roadmap, aligned with business objectives and customer needs.
• Collaborate with the Ecommerce team to prioritize features for the mail and supplies eShop.
• Drive conversion through conversion optimisation, analytics, personalisation, multi-variant testing and offer/promotions management.
• Implement CDP capabilities to build a unified customer profile and resolve identities by linking cookies, first-party data and other identifiers into audience segments.
• Onboard audience segments into paid media platforms for targeting, retargeting, frequency capping and suppression to lower CPA.
• Integrate the CDP with Demand-Side Platforms (DSP) and apply attribution models to measure ROI on paid media spend.
• Ensure compliance with privacy regulations and data governance across marketing technologies.
• Act as the main liaison between marketing, Ecommerce and technology teams, and guide best practices for segmentation, targeting and campaign automation.
• Monitor and report on key performance metrics.

Required profile

• Proven experience as a Product Owner or similar role in Ecommerce and MarTech.
• Strong understanding of Ecommerce, CDP platforms, DSPs and performance marketing technologies.
• Experience in the finance automation and mailing products sector is not mandatory.
• Expertise in audience segmentation, identity resolution and data-driven marketing.
• Excellent stakeholder management and communication skills, able to work in a fast-paced, cross-functional environment.

Required skills

• Ecommerce platforms such as Intershop.
• CDP, JavaScript, Google Tag Manager, Google Analytics and Google Ads or other DSPs.
• Social media tools such as LinkedIn and Meta.
• Identity graph and identity resolution (stitching cookies, emails and CRM IDs into a universal Quadient ID).
• Paid media optimisation: retargeting, frequency capping, suppression, attribution modelling and ROI analysis.

What we offer

• Hybrid work model combining office and remote work.
• Global online learning opportunities.
• Employee assistance programme for mental health support.
• Referral scheme and total rewards covering wellness and work-life balance.