Key Account Manager – Direct Trade

About the role

We are an Iberian FMCG company, part of the Sodalis Group, seeking a Key Account Manager – Direct Trade to lead the commercial development of strategic direct customers in Spain. You will build long‑term partnerships with major retailers, drive profitable growth, and ensure the execution of our sales strategy.

Key responsibilities

• Manage a portfolio of strategic direct accounts (e.g., Eroski, Alcampo, Consum, Uvesco, Costco) as the primary contact and lead all commercial negotiations.
• Develop and execute annual Joint Business Plans aligned with company objectives, defining assortment, promotional calendars, pricing, and in‑store visibility.
• Build strong, long‑term relationships with key retailer stakeholders and act as a trusted business partner.
• Lead complex negotiations, securing mutually beneficial agreements while protecting profitability.
• Monitor account performance through sales, margin, promotional ROI and KPIs, taking corrective actions as needed.
• Prepare sales forecasts and collaborate with Supply Chain for accurate demand planning.
• Work cross‑functionally with Marketing, Trade Marketing, Finance, Supply Chain and Customer Service to deliver integrated customer plans.
• Analyse market trends, competitor activity and customer performance to identify risks and new opportunities.
• Ensure compliance with commercial policies, contracts and internal financial governance.

Required profile

• Bachelor's degree in Business Administration, Marketing, Economics or a related field.
• 6–8 years of experience in Key Account Management within the FMCG sector.
• Proven track record managing national retail accounts in Spain and negotiating with major retailers such as Eroski, Alcampo, Consum and Costco.

Required skills

What we offer

• Opportunity to work with well‑known brands such as Cristasol, Xanpa, Natural Honey and Vitesse.
• Dynamic, fast‑paced environment within a leading multinational group.
• Career growth and development in a strategic commercial role.