Account Executive – Advertising Strategy & Growth
Webfx · Port-d'Espagne
Job description
About the role
The Account Executive will design and manage advertising strategies across digital and above‑the‑line (ATL) media. This senior‑level position focuses on high‑level campaign planning, budget forecasting, and driving commercial growth for client accounts.
Key responsibilities
- Develop long‑term digital and ATL media strategies and provide expert counsel to clients.
- Identify and pursue upselling opportunities to accelerate account growth.
- Organise planning meetings, set strict deadlines and monitor campaign performance using third‑party software.
- Direct relevant departments for ad programming, execution and placement.
- Manage monthly client invoicing and financial administration.
- Leverage AI tools for data analysis and task automation to improve workflow efficiency.
- Train team members, review media strategies and present results at management and project reviews.
Required profile
- Degree in Business Administration, Marketing or equivalent.
- Experience in an advertising agency or project management environment.
- Strong familiarity with both digital and ATL media marketing.
- Highly ambitious, independent thinker capable of handling complex strategies.
- Excellent written and spoken English.
- Access to a reliable motor vehicle.
Required skills
- Proficiency with AI tools for data analysis and automation.
- Experience using third‑party software for performance monitoring.
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Published 1 month ago
Expires 1 week from now
22 views · 0 interested
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Webfx
Port-d'Espagne