Country Sales Director - Iberia

About the role

We are seeking a Country Sales Director for the Iberia region (Spain & Portugal) to lead our commercial expansion in Southern Europe. This senior position will shape and execute the market strategy, driving sustainable growth across industrial and infrastructure sectors.

Key responsibilities

• Define and implement the commercial strategy for Iberia, ensuring market penetration and growth.
• Build and strengthen the company’s presence across key industrial and infrastructure segments.
• Lead, develop, and manage the local sales organization, setting targets and driving performance.
• Act as senior commercial lead for strategic accounts, complex negotiations, and critical opportunities.
• Identify new business opportunities through market analysis and customer engagement.
• Manage the full sales cycle from lead generation to deal closure.
• Develop long‑term relationships with key clients to increase retention and share of business.
• Oversee tender processes, including commercial positioning and risk assessment.
• Collaborate with internal technical, operations, and marketing teams to ensure successful delivery.
• Maintain discipline in pipeline management, forecasting, and CRM usage.
• Ensure pricing consistency and protect margins.

Required profile

• Proven experience in international sales leadership within industrial or technical environments.
• Strong background in cables and/or transformers (essential).
• Minimum 15 years of B2B sales experience.
• Experience in industrial manufacturing, infrastructure or energy‑related solutions, or technical engineered products/services.
• Demonstrated ability to close complex, high‑value deals.
• Experience managing and developing commercial teams.
• Exposure to structured, tender‑driven sales processes.
• Ability to operate effectively in international, matrix organisations.
• Fluent in Spanish and English; Portuguese is a strong advantage.

Required skills

• Cables
• Transformers
• CRM

What we offer

• Strategic role with full responsibility for the Iberia market.
• Opportunity to build and expand a regional business.
• Direct exposure to European leadership.
• Competitive compensation package with fixed and variable components.