Director, Product Marketing

About the role

Miratech, a global IT services and consulting company, is looking for a Director, Product Marketing in Madrid. The role drives commercial growth by turning Miratech's offerings into market-relevant solutions that accelerate pipeline creation and revenue expansion. It bridges market needs and offering development, supports sales teams with enablement tools and training, and works as a player-coach in a lean, high-accountability environment.

Key responsibilities

• Architect solution structures, including portfolios, bundles and use cases.
• Develop standardized naming, packaging and pricing logic for offerings.
• Own end-to-end go-to-market plans for new and existing solutions.
• Define target segments, personas and use cases to clarify positioning.
• Create differentiated value propositions and turn technical services into business outcomes.
• Build sales enablement tools such as decks, battlecards and case studies, and train sales teams on offerings and messaging.
• Perform other duties consistent with the purpose of the role.

Required profile

• 10+ years of experience in Product Marketing within technology-driven sectors such as IT services, SaaS, cloud, CX, AI or digital transformation.
• Proven experience developing product positioning, value propositions, messaging frameworks and go-to-market strategies for complex B2B technology offerings.
• Experience partnering with Sales, Delivery, Product, Alliances and Executive teams to enable revenue growth.
• Graduate degree in Marketing, Business or a related field.

Required skills

• Strong ability to translate technical capabilities into clear commercial narratives and sales materials.
• Solid background in market and competitive intelligence.
• Analytical capability, including use of commercial, pipeline and performance data to evaluate marketing impact.
• Excellent English communication skills, able to create executive-level content and present complex ideas.

What we offer

• A comprehensive compensation and benefits package, including health insurance, language courses and a relocation program.
• Professional development opportunities such as certification programs, mentorship, internal mobility and internship opportunities.
• A multicultural, inclusive work environment with team-building social events.